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BY
Christoph Zumdick
IN
Technology
There are very many ways of enhancing a packaging material and reinforcing its emotional impact. Metallizations with a gold or silver metallic effect are particularly popular, as they make packaging appear especially valuable and luxurious.
In order to meet our customers' demands for high-quality finished packaging, Labelprint24 offers a new, innovative embossing process for digital prints: digital hot foil stamping. This is a modern finishing method that creates visual metallic effects in a top quality previously only known from classic hot foil stamping.
The advantages of digital hot foil printing
In conventional hot foil stamping, the stamping die accounts for a large proportion of the fixed costs. The embossing die has to be made separately for each change of motif. The lower the print run, the higher the unit costs. Digital hot foil printing no longer requires an embossing tool. Job changes are made purely digitally by computer. This shortens production time and guarantees low unit costs regardless of the print run. These advantages make metallic embossing cost-effective and profitable, especially for one-offs and very short runs.
Digital hot foil printing is suitable for many types of paper and cardboard. The finishes are applied with sharp edges exclusively to the desired areas. Full-surface decoration of larger areas is possible, as is the finishing of individual areas or filigree designs.
By overprinting the silver-colored metal foil with other colors, a variety of metallic shades can be created. Special films can be used to create holographic effects. These are relevant for security labels or for counterfeit protection for pharmaceutical packaging.
The advantages of digital hot foil printing at a glance:
- a particularly attractive, economical type of finishing
- cost-effective metallic finishing for very small and short runs
- already profitable from one copy
- fast, without tools and in best quality
- the metallic foil can be overprinted
- suitable for many types of paper and cardboard
Choose labels and folding boxes now!
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